Puma | Winterized featuring Nazha

Project Overview

PUMA 2018 TVC, Pixomondo Shanghai directed, shot and did the post-production.

Production Overview

Division: The Hype (Shanghai)

Executive Creative Director: Aslan Malik

Camera: Jason Michael Lopez

Producer: Yanyie Tran

Assistant Director: Natalie Ambarnikova

Visual FX: George Zu


Na Zha follows a trail of glow sticks scattered across a building up to the rooftop, on which her friends are already waiting for her. Her friends planned a cozy, little celebration for her. As they get together and enjoying themselves, the Puma neon sign lights up and catches their attention.