Nike | Sneaker Slam Shanghai 2015
Production OverviewDivision: The Hype (Shanghai)
Team Size: 3 Artists
Executive Producer: Ruben Kosman
Executive Creative Producer: Aslan Malik
3D Artist: Dan Wang
The Hype Shanghai worked on 2-3 minutes of artistic motion graphic design content for the Nike Sneaker Slam event in Shanghai.
Pixomondo was responsible for creative direction, storytelling and content production, which was being projected on a custom-made 2m x 2m shoe at a 360 degree angle. All content had been synchronized to the beat and rhythm of the music.